Insights & Ideas for Small Business Growth

Here’s where I share my take on small business, marketing and eCommerce — plus behind-the-scenes looks at my own journey.

From Overwhelmed to Organized: My Journey With Systems That Actually Scale

Let me be real with you: I used to do everything manually. I printed every shipping label one by one. I handwrote every thank-you note. I...

Sep 84 min read

Before I was running a business from my living room, I was managing campaigns for some of the biggest brands in the world. McDonald’s....

Sep 84 min read

So many small business owners get stuck in perfection. “I’ll launch when my branding is done.” “I need professional photos first.” “I’m...

Sep 84 min read

Spoiler: I didn’t have a business plan. I didn’t have a fancy studio or startup capital. I had a baby in a pouch, a craft machine I...

Sep 83 min read

Everywhere you scroll, someone’s selling something. Flashy offers. Countdown timers. "Buy now" plastered on every post. But here’s the...

Sep 82 min read